6 Steps to Get AI to Recommend Your Brand

Ever wished you had a magic wand that could automatically populate your content calendar with topics your audience will love?

Well, here’s the next best thing.

This list is filled with proven (and little-known) ways to find relevant content ideas for blogs, podcasts, videos, social media, and more.

In fact, these very tips help us come up with high-performing topics for the Backlinko blog.

And we get over 673,000 organic sessions per month:

While this growth didn’t happen overnight, creating content on the right topics can significantly increase your organic traffic.

And help you attract and retain your target audience.

Let’s get started.

1. Use Google Image Tags

Need content ideas fast?

Head to Google Images and type in a broad topic idea like “chatbots.”

Then, take a look at the tags Google suggests.

You’ll see topics like “artificial intelligence” and “customer service.”

Google considers these topics closely related to what you just typed.

So, all you need to do is combine the tag with the keyword you searched for.

For example, take the term “Paleo Diet.”

You can use Google Image tags to come up with topics like “Paleo diet meal plan,” “Paleo Diet breakfast,” and more.

2. Poll Your Audience

What’s one of the best (and easiest) ways to find new content ideas?

Go directly to the source: your customers or clients.

Most popular social media platforms have polling features.

For example, Hired Remoteli, a remote job platform, polled its followers on LinkedIn to get ideas for podcast episodes.

3. Take Advantage of Trending News Stories

Turn trending topics into engaging content for your audience to help promote your brand, products, or services (aka newsjacking).

Including:

• Popular news stories
• Viral social media challenges
• Timely entertainment topics

Google Trends is perfect for this—but you can also find inspiration by scrolling social media feeds.

4. Interview SMEs

SMEs can add authority and expertise to your content.

But they’re also a great source of content ideas.

Talk to SMEs in your industry (and those within your organization) to uncover new angles and insights to create content for your audience.

5. Use Meta Ad Library

When you’re fresh out of content ideas, turn to The Meta Ad Library.

To use it, change the drop-down to “All Ads” and search for a Facebook page in your niche.

6. Try a Content Idea Generator

Content idea generators ensure you never run out of relevant topics.

For example, Semrush’s Topic Research tool helps you discover new and trending content ideas.