6 Steps to Get AI to Recommend Your Brand

The H1 tag is an [HTML heading tag](/content/html-tags "HTML Tags: The Ultimate Cheat Sheet"/index.html) usually used to mark the main title or highlight the primary subject of a webpage.

It comprises an opening

tag, the title text, and a closing

Why Are H1 Tags Important for SEO?

Adding an H1 tag to a webpage isn’t a [confirmed ranking factor](/content/google-ranking-factors "Google’s 200 Ranking Factors: The Complete List"/index.html).

However, Google recommends the use of H1 tags, along with other HTML tags, as an [SEO](/content/seo-basics-for-beginners "SEO Basics: A Comprehensive Guide for Beginners"/index.html) best practice.

1. Help Search Engines Understand the Primary Subject of a Webpage

2. Improve User Experience

3. Improve Accessibility

How to Add an H1 Tag to a Website Page

How to Add an H1 Tag in WordPress

Most WordPress themes automatically assign H1 to the page title for both blog posts and other website pages.

<h1>17 Ways to Get More YouTube Subscribers</h1>

How to Add an H1 Tag in Wix

Wix automatically assigns your page title the H1 tag for blog posts.

How to Add an H1 Tag in Squarespace

Squarespace automatically assigns blog post titles the H1 tag.

How to Add an H1 Tag in HTML

To add a basic H1 tag directly to a page’s source code:

<h1>Where SEO best practices meet real-world results</h1>

4 H1 Tags Best Practices

1. Use Only One H1 Tag Per Page

Google’s official documentation says that you should use the H1 tag only once per website page.

2. Use an H1 Tag on Every Important Website Page

3. Make Your H1 Tag Similar to Your Title Tag

4. Incorporate Your Keyword in the H1 Tag

4 H1 Tag Examples For Inspiration

1. Homepage

<h1>Where SEO best practices meet real-world results</h1>

2. About Page

<h1>Want higher rankings and more traffic?</h1>

3. Ultimate Guide

<h1><strong>On-Page SEO:</strong> The Definitive Guide</h1>

4. Blog Post

<h1>7 Link Building Services That Actually Work</h1>

Make it a Practice to Use H1 Tags

Using H1 tags in your web pages doesn’t guarantee better search rankings, but it’s a good practice recommended by Google and other search engines.